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OpenAI is testing ads you can talk to. In its demo, a grocery ad under a ChatGPT dinner answer opens a separate chat with the store's sponsored AI agent, which suggests recipes and points you to the ingredients. Also new for ChatGPT ads: - Ads that adapt their wording to match the conversation and user's language - Run ChatGPT ads from inside Shopify and HubSpot - Ad campaigns built + managed via prompting ChatGPT - AI-suggested ad copy and images Currently in testing with select U.S. advertisers